Humanitarianism
Sponsoring Survivorship
Fashion With Purpose
Where every journey inspires another.
True Cruz believes fashion is more than what you wear—it’s how you live your journey.
Every collection is designed to inspire you to chart your own course, embrace adventure, and live with effortless style.
But our journey doesn’t stop with design. True Cruz proudly supports Sponsoring Survivorship, a nonprofit dedicated to helping people battling breast cancer and their families.
This cause runs deep in our roots—it was co-founded by my grandmother Shirley and her best friend Julie, inspired by Julie’s mother Darla, whose miraculous survival story sparked a movement of hope and community.
A Legacy of Love and Strength

What began as one woman’s courage has become a ripple of compassion that continues to touch lives across generations.
Through our partnership, we’re turning fashion into a force for good—empowering survivors, honoring strength, and ensuring that no one has to face their journey alone.
How True Cruz Contributes

At the 29th Annual Sponsoring Survivorship Walk/Run, True Cruz proudly supported this mission through:
- $10 donations for every hat sold or donated during the main raffle.
- A special “Survivor’s Bonus Hat Raffle”, where 100% of ticket sales went directly to Sponsoring Survivorship.
Every hat, every stitch, every story carries our shared message: you are not alone on your journey.
Together, We Sea the Journey